Precision Promotion: Timely, Targeted & Trackable
The Chief Marketing Officer (CMO) Council is undertaking a milestone research initiative titled “Precision Promotion: Timely, Targeted and Trackable” to drive the adoption and the uses of technologies, solutions and professional services that drive deeper interaction and communication with customers. Centered around Customer Revenue Optimization (CRO), this program, sponsored by InfoPrint Solutions Company, will drill into how targeted solutions like transpromo significantly impact customer acquisition, monetization and ROI while exploring new developments in database and print technologies. read more >

Infoprint Solutions
Trusted Documents: A Missed Marketing Opportunity.
Marketers are not taking advantage of trusted documents consumers receive and read on a daily basis. read more >
Power Of Personalization
The Power of Personalization:
E-mail, digital printing, dimensional mailers, personalized URLs and many other marketing tools present endless opportunities for today’s senior marketers to get to know their customers better and meet their individualized needs. But are they working? Download the benchmark of personalization from the CMO Council. read more >
Precision Voting
Featured highlights
08.25.08  Precision Promotion Executive Dinner Dialogue Announced
Date: Thursday, Sept. 18th, 2008
Location: New York, NY

Learn more >

08.19.08  InfoPrint Solutions Company Demonstrates TransPromo Leadership Momentum With CMO Council
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CMO Council


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