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Insurance Marketers Too Focused on Acquisition, Missing Ways to Monetize Existing Policy Holders, Reports CMO Council New Study Shows Consumers Open to Consolidating Policies With Insurers and Buying Additional Products If Marketers Focused More on Retention,… read more »

AIG No Longer Slashing Commercial-Insurance Prices Chartis, the property and casualty unit of American read more »

More Consumers Buy Auto Insurance Online US consumers purchased substantially more auto insurance policies online in 2009 than in 2008, according to a new study from comScore. The… read more »

The Power Of A Marketing Mindset John Graham, President, Graham Communications, explains the importance of having a marketing mindset in an insurance organizations makeup. read more »

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